Print Design Services, Toronto Freelance
Today marketing’s emphases in online, however you will still require traditional printed marketing material. Online campaigns achieve even greater success when reinforced with striking and powerful printed material. Based on your budget, recommendations for printed marketing material will be made that will optimize your marketing campaign.
Recommendations may include Brochures, Business Cards, Stationery, Postcards, Newsletters, Presentations, Sell Sheets, Direct Marketing, Point of Sale, and Packaging.
Sandra Smith Design can create and managed your marketing collateral in conjunction with your online promotions.
Corporate Identity
Your corporate identity is a direct extension of your brand. It informs potential customers who you are and should be in complete alignment with your business objectives. Your identity should be distinguishable, setting you apart from the competitors. A well-designed corporate identity can raise brand awareness and give the impression of quality.
Your corporate identity can include:
• Business Cards
• Letterhead
• Envelopes
• Pocket Folders
• Invoices
• Microsoft Office Templates
• PowerPoint Templates
Brochures
Brochures provide an overview of your business to a retail client base, or business-to-business. Your branding and message should be prominent with a clearly stated marketing goal, is it about promotions, client retention, or acquisition based. Your brochure needs to be compelling, engaging and in alignment with your brand identity and selling your products and services.
Direct Mail and Postcards
Direct mail is a highly effective marketing strategy for retail business promotion, business-to-business promotion, client retention, and acquisition. Direct mail needs to be simple, powerful, beautiful and memorable.
Catalogues
Your catalogue sells your products to either other businesses or directly to retail customers. It’s one of your most important marketing pieces. Our catalogues are beautiful, communicate brand benefits, build brand loyalty and educate the consumer.
Information Kits
Pocket folder can consist of catalogues, postcards, media kits, business cards, and sell sheets.
Packaging and Point of Purchase Displays (POP)
Packaging can create a competitive advantage by adding value, improving the product, creating a strong shelf presence, positioning a brand, and strengthen the brand’s relationship with the consumer.
Sandra Smith Design can handle all aspects of packaging design from brand development to package execution. Develop a creative direction of packaging with a strong shelf presence. Designed unique structural packaging solutions to achieve maximum brand impact and differentiate from the competition.
